2025 Top 15 Global PV Tracker Brands Revealed by PVBL

PVTIME – On 10 June 2025, the PVBL 2025 Global Top 100 Solar Brands rankings and the PVBL 2025 Global Solar Brand Influence Report were unveiled at the 10th Century Photovoltaic Conference in Shanghai, China. During the conference, PVBL announced its annual ranking of the top 15 global PV tracker brands.

In 2024, the global photovoltaic tracking market experienced significant growth, fuelled by strong demand from the United States, the Middle East and Latin America. China also experienced consistent growth in market penetration. Unlike other segments of the PV value chain, the tracking sector featured a diverse competitive landscape comprising four US firms, six Chinese companies, four Spanish enterprises and two German businesses.

NEXTracker maintained its decade-long position as the global leader by shipping 21.84GW and leveraging intelligent tracking algorithms, full-life cycle management systems, and AI-powered shadow avoidance technology to enhance power generation efficiency. Its extensive service networks in Europe and North America further strengthened its technological advantage. Array Technologies followed closely behind, strengthening its delivery capabilities in North and Latin America through deep market penetration and a newly established production base in Mexico.

There was pronounced differentiated competition among players. GameChange partnered with Chinese firms to establish 3GW of capacity in Saudi Arabia, integrating tracking technology with energy storage. PV Hardware bolstered global production and delivery with high-performance tracking systems. Meanwhile, Arctech and TrinaTracker focused on specific regional markets, enhancing competitiveness through distinct technologies and layouts. FTC Solar anchored itself in North America, while Clenergy targeted Southeast Asia. Three Spanish companies also emerged in complex terrain markets.

Looking ahead, cost optimisation, intelligent upgrades, low-carbon material R&D, multi-scenario technology integration and localised production will be at the heart of the competition. Enterprises with a variety of strengths are poised to dominate the market.

The rankings assess not only market performance and financial metrics, but also innovation capability, social responsibility, and sustainable development, reflecting the industry’s future trajectory towards tech-driven green growth. Most of the data comes from the 2024 annual reports and public documents of listed companies, while non-listed firms provided their own figures. Renowned companies absent from the list did not submit the required data.

Established in 2012, the PVBL Annual Report is the only data research report in China supported by a multidimensional evaluation system. This system provides an accurate reflection of consumer attitudes towards brands and offers companies insight into the effectiveness of their brand positioning strategies.

To calculate a company’s corporate brand rating, Photovoltaic Brand Lab combines 10 years’ worth of data gathered by Century New Energy Network through its web-based operations with the evaluation criteria of

GB/T 31041-2014 Brand Value – Requirements for Quality Evaluation.

GB/T 31042-2014 Brand Value – Requirements for Service Evaluation

and GB/T 31043-2014 Brand Value―Requirements for Technology Innovation Evaluation.

The maximum achievable corporate brand rating is 1000, calculated after companies undergo an extensive judging process involving the evaluation of five primary and ten secondary indicators.

The primary indicators are revenue, research and development, outgoing shipments, impact and service.

The secondary indicators are brand design, brand popularity, brand reputation, brand loyalty, product quality, service quality, marketing promotion, social responsibility, industry impact and societal impact.

Finally, the top 10 PV brand rankings lists for various categories are finalised for announcement at the annual Century Photovoltaic Conference, organised by Century New Energy Media and PVTIME. These categories include, but are not limited to, the following: Top PV Power Station Investor, Top Power Station EPC, Top Module, Top Solar Cell and Top Inverter.

Thanks to PVBL’s continuous improvements to its evaluation system, more and more overseas institutions are paying closer attention to its annual rankings, which can be regarded as a barometer of the global photovoltaic market.